PSFK Conference

In New York yesterday, I attended the first PSFK conference and found that although it was occasionally a bit rough around the edges, it was worth the trip. I was also glad to see that the “creative type” uniform was being enforced, as I never before saw so many plastic rimmed, rectangular glasses riding above […]

When “Do-Good” Companies Do Bad

Of the many items that can often be found on the “socially responsible company” checklist, avoiding genetically modified foods is a popular one. It’s not entirely clear how a product that enables larger crop yield (feeds more poor people) using less land (more open space, forests, etc.), less fertilizer (clean runoff), and less pesticide (friendly […]