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In a recent New York Times article on Apple’s new iAds mobile advertising system, Steve Jobs delivered an interesting quote: ‘Search is not where it’s at’ on phones, he said. ‘People are not searching on a mobile device like they are on the desktop.’ A Google spokesman responded with some stats about the growth Continue reading more As consumers (and publishers) salivate over the coming launch of the iPad, it has been hailed as the savior of traditional publishers and criticized as a confusing consumer gadget looking for a way to fit in. I think there are two key points to be made: The iPad is important because it provides a Continue reading more |
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